People and Planet Positive - IKEA Unveils New Sustainability Strategy

IKEA begins an ambitious sustainability strategy, People & Planet Positive, the strategy is an integrated part of the IKEA Group long-term growth direction and builds on the company’s long history of working with sustainability by outlining a new set of goals and actions for delivery up to 2020.

New strategy will see IKEA Group become energy independent and help millions of people live an affordable, sustainable life at home.

A $1.95 billion investment in solar and wind projects, the retailer plans to gather 70% of its energy demands from renewable energy sources by 2015, leveraging wind farms in six European countries that generated 152 gigawatt hours of electricity last year, about 12% of the total needed for its stores and distribution centers.

“We want to create a better every day for the many people. A better life includes living more sustainably. We have been working towards that goal for many years and have already done a lot, and we are now ready to take the next big step. People & Planet Positive will help us to do that; transforming our business and having an even greater positive impact on the world,” said Mikael Ohlsson, President and CEO, IKEA Group.