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Wednesday 21 November 2012

Info Post


A new global TV ad campaign for the board game Scrabble, "Letters and People" features Scrabble characters "P", "Q" and "Blank" who struggle with their worth as part of words.

In one spot a Lonely Q tries to find letters he can be next to, while in another commercial, Blank is a self proclaimed man of the world with infinite possibilities, and in the "Meet P" ad, well...let's just say the letter P is bubbly peach.

Credits:
Advertising Agency: Pereira & O’Dell, San Francisco, USA



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